WE SCRAPED 1M SITES: HERE'S WHAT WE FOUND

Data doesn't lie. Your developers do.

While you were debating logo colors in your boardroom, 2BKK deployed a custom Python crawler across 1,000,000 unique domains within the Bangkok digital ecosystem. We wanted to audit the technical health of Thai business infrastructure.

The results were not just disappointing; they were catastrophic.

The vast majority of Thai businesses are sitting on digital time bombs. We found a market saturated with bloated code, security holes, and structural incompetence.

Here is the data. Read it and weep.

1. The Speed Gap: 87% Failure Rate

We measured Core Web Vitals (CWV) across all indexed domains.

• The Statistic: 87% of Bangkok websites fail Core Web Vitals.
• The Reality: The average First Contentful Paint (FCP) clocks in at over 4.2 seconds.

In the world of high-frequency trading, milliseconds equal millions. In e-commerce, a 1-second delay reduces conversion by 7%. Most of you are losing customers before your logo even loads.

The culprit? Bloated WordPress themes, unoptimized images, and heavy JavaScript execution. While you are paying for "beautiful design," your customers are staring at a white screen and clicking "Back."

If your site takes 4 seconds to load, you don't have a website. You have a bounce rate generator.

2. The Security Hole: Open Season for Hackers

We ran vulnerability scans against public CMS versions and plugin directories. The level of negligence is staggering.

• The Statistic: 40% of Thai e-commerce sites run outdated plugins vulnerable to injection.
• The Risk: We identified thousands of storefronts exposing sensitive endpoints.

This is not a "glitch." This is gross negligence. Businesses are running transaction-heavy sites on legacy PHP versions that reached end-of-life three years ago. You are not just risking downtime; you are risking a database breach that will destroy your brand reputation permanently.

At 2BKK, security is not an addon. It is the baseline. We assume every packet is hostile.

3. The Schema Void: You Are Invisible

Google is an AI. It speaks JSON-LD. If you do not speak its language, it ignores you.

• The Statistic: Only 2% of local businesses use proper JSON-LD LocalBusiness schema.
• The Consequence: 98% of businesses are failing to feed Google Maps and SGE the data they need to verify existence.

We saw thousands of "SEO optimized" sites that lacked basic structured data. Google has to *guess* your opening hours, your address, and your pricing. When Google has to guess, it doesn't rank you.

By simply implementing nested Schema layers (Organization > LocalBusiness > Product), we force the algorithm to recognize our clients as entities, not just text strings.

4. The Opportunity: The Bar is on the Floor

This report might sound harsh, but for the smart CEO, it is the greatest news of the year.

The competition is technically illiterate.

You do not need to be 10x better to win. You just need to be technically competent. The bar is set so low that a clean code structure, instant load times (Next.js), and verified Schema data are enough to dominate the market overnight.

While your competitors are stuck in the 87% of slow, vulnerable, invisible websites, you can step over them.

We have the data. We have the stack. Do you have the will to execute?